Learning, Growing & Leading

Kia Ora!

What’s Been Keeping Me Busy: 

I spent a week at a leadership program at Harvard University, which still feels a little surreal to type. It was a deep dive into leadership, growth, and building a company that stays true to its values.

Naturally, Top Seedz came with me. I loved sharing our story, our mission, and our obsession with clean ingredients with people from all over the world. It was one of those experiences that sends you home with a longer to-do list and a clearer sense of why you’re doing it all in the first place.

Big reminder for me: growth isn’t just about making more crackers— it’s about helping more people have easy, nutritious options they can feel good about, and building a team that grows with me every step of the way.

Fresh Out of the Oven:

We officially launched in Canada!

You can now find Top Seedz in some incredible spots, including Nature’s Emporium, Vince’s Market, and Denninger’s. Seeing our seed crackers on shelves with our neighbors up north is one of those pinch-me moments, and it’s all thanks to this amazing community that keeps spreading the word. Be sure to tell your Canadian friends to grab a bag (or two!)

One of My Favorites (Right Now!):

Salt took the bench. Seeds went full MVP.

One message kept coming through loud and clear: “Can we get a salt-free option?” So we made it happen.

When your ingredients are this good, salt doesn’t need to play. This cracker proves that clean, simple seeds can do all the heavy lifting.

Simple, crunchy, and ready to play at every bite. Check out our salt-free flavor while supplies last here. 

Your friend,
Rebecca