What’s New, What’s Crunchy & What I’m Loving

Kia Ora!

What's On My Mind:
At a recent show, the buzzword was SenseMaxxing. Lots of talk about bold textures and a satisfying crunch, which got me thinking about why we love crunchy foods so much in the first place. Turns out, there’s a reason! Crunch adds to the whole sensory experience of eating, and we tend to associate crispness with freshness. It can even make food feel more satisfying.

Of course, our crunch comes with real ingredients, too. 😋


Behind the Seeds:
Our automation project is officially complete... at least for now! Over the past year, we’ve grown our production with new ovens, a second production line, a pouch filling machine, and now our newest robot that packs our pouches into boxes. Each addition has helped us keep up as Top Seedz continues to grow and get more crackers out into the world. Our newest robot is the final piece of the puzzle, taking packed pouches and getting them boxed up and ready to go. It’s a lot faster than I am (and much less picky about its coffee order). 

One of My Favorites (Right Now!):
With all my traveling lately, I’ve been loving the new Greenfield Natural Meats Co.™ Protein Snack Kit featuring our 6-Seed Crackers. It’s an easy grab-and-go snack with 20g of protein and 7g of fiber. And even though I don’t have any kids left at home (tears), I can’t help but think these would be perfect for back-to-school season. One less thing to think about on busy mornings or when the afternoon snack hunt begins!

Your Friend,
Rebecca